Music Video introduction blog task
This week's work requires Media Factsheet #69: Music Video . You'll need to log in to Google using your Greenford Google account to access this. Read the factsheet and answer the following 10 questions: 1) What is the purpose of a music video? The purpose of a music video is to sell products, the most obvious of which is the song featured in the video. 2) How has the digital age changed the production and distribution of music videos? "Prior to the digital age, allowing the audience full access to the product in the marketing was not too problematic. The song was only available at specified times in places which were approved of by the record company, such as on weekly television chart countdown shows like Top of the Pops (1964 – 2006, BBC). However, the development of new media technologies meant that music videos, and the songs along with them, were more widely available at any time. Videos could be uploaded to video hosting sites like YouTube and viewed using por